Running a business isn’t easy, but getting started with Essentials is. Salesforce Essentials is a small-business solution dedicated to helping small businesses sell smarter and grow faster.
The world of customer relationship management can be intimidating and difficult to navigate. Salesforce wanted to create a new website exclusively for the small business owner—where the Essentials product benefits were clear, the pricing was transparent, helpful resources were available, and an option to try out the product for free was available.
We branded, wrote, designed, and developed the Essentials website to be an approachable and informative starting place for small businesses looking to learn and grow. Inclusive of simple product feature descriptions, customer testimonials, how-to article content, and unique partnership offers, the site acts as a one-stop-shop where small business owners can find what they need to succeed.